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KCI 등재
일본 선주사의 선박관리업체 선택요인 분석
Analysis on th7e Factors of Choosing the Ship-management Companies by Japanese Shipowner
한종길 ( Jong Khil Han ) , 안우철 ( Woo Chul Ahn ) , 김동열 ( Dong You Kim )
한일경상논집 61권 105-121(17pages)
UCI I410-ECN-0102-2014-300-001672517
* 발행 기관의 요청으로 이용이 불가한 자료입니다.

This paper focused on the development of entry strategies to Japanese ship-management market. We carried out survey about Japanese ship-management marker to experts of shipowner and ship-management companies. Based on this survey, we analyzed choosing factors of ship management companies by fuzzy decision making analysis. Experts of Japanese shipowner and ship management companies selected factor about quality of ship management is most important, that followed by factors about cost-cut ability, possibility of able seafarers, quick response to shipowner`s request. Therefore, we suggested follow four measures for entering Japanese market by Korea ship-management companies. i) comprehensive approach to cost competitiveness, ii) specialization of managing fleet, iii) developing localization and partnership with Japanese companies, iv) choosing target area based on market entry strategy.

[자료제공 : 네이버학술정보]
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