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언어네트워크분석을 활용한 메가 이벤트 신문 사설 분석 -2012 여수엑스포를 중심으로-
Analyzing Newspaper Editorials on a Mega-event by Using Semantic Network Analysis: Focus on the EXPO 2012 Yeosu Korea
박효연 ( Hyo Yeun Park ) , 이혜련 ( Hey Ryon Lee ) , 김대관 ( Dae Kwan Kim ) , 송수엽 ( Soo Yeop Song )
관광학연구 38권 1호 179-199(21pages)
UCI I410-ECN-0102-2014-300-001593733
* 발행 기관의 요청으로 이용이 불가한 자료입니다.

The purpose of this study was to explore newspaper editorials` viewpoints on a mega-event by using semantic network analysis. Fourteen editorial columns of three presses relating to the EXPO 2012 Yeosu Korea, one of the recent mega-events, were selected and analyzed. The selected media are the representative conservative, progressive and economic newspapers in Korean Journalism. In the Chosunilbo. ‘Yeosu’ and ‘Expo’ were strongly networked with ‘host’ and ‘ocean,’ which means that it emphasized on operation and the direct/in-direct effects of the Expo. In the Hankyoreh, ‘Ocean’ and ‘Sea’ were most frequently appeared. It means that it focused on the theme and contents of the Expo. In The Korea Economic Daily, ‘Invitation’ was most frequently stated and was strongly networked with ‘corporate,’ ‘success,’ ‘employment,’ ‘development,’ and so on. It can be said that it stressed economic phenomena. The results of this paper can help to better understand various newspapers’ viewpoints in respect to future mega-events.

Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구방법론
Ⅳ. 분석결과
Ⅴ. 결론 및 시사점
참고문헌
[자료제공 : 네이버학술정보]
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