This study is about the important role of social media such as : facebook , twitter etc. to highlight the product which is need for profits in the marketing to get a good level. There are different roles in all aspects of digital or print media tools. For ex- Spreading Awareness for society, for knowledge, for amusement, to promote and publicity a product via advertisements, logos, graphics or digital promos, All these processes are able to highlight the product and the marketing expansion. A hospitality industry takes some plan to promote has own different products- spas, cafes, hotels, food etc. The various kind of social sites, blogs, portals are helpful to promote their products. .