The topic of this paper is to examine the writing philosophy and it`s discourse product method in the times of mass-media through self-reflectionity in contemporary novel. Texts studied are A Day of Novelist Gubo by Choi In-hun, Wall of Rumors, A Disabled and a Fool by Lee Chong-jun. This study will provide the way how to educate the writing in the times of mass-media. This study starts from criticizing the imagism which regards `language` as a transparent mediator in writing. Instead, it will bring into focus the social signifying of language as discourse. The two texts have in common that they were written in 1970 when mass-media was strengthening it`s spreading ideological power. Choi In-hun intends to reflect that the doxa generally accepted were false. Writing is, for him, an act to interrogate dominant discourse following his memory. It`s a dialogue with another possibiliy excluded by offical discourse. For this, he developped ambivalent understanding based on various view-point. Lee chong-jun presents the way to `honest words` against the violent control of language as a good writing. `Honest words`, the basic principle of writing, starts from the writer`s hurt and get freedom by violating the bans in reality. Self-reflectionity writing has been the writing method considering both criticism for dominant discourse and possibility of subjective meaning production.