Many professional sport teams witness the increase in female fan attendance, and therefore, in order to retain and attract female fans, they implement marketing strategies geared toward the specific gender group. However, they do not seem to take the possibility that attendance factors affecting female fans` revisit intentions may vary across different sports into account. This neglect maybe caused due to treating female fans as a whole rather than as segmented subgroups based on different sports. The purpose of this study was twofold: 1) to investigate which service marketing mix(7P) factors affect professional soccer and baseball female fans` revisit intention (while controlling involvement), and 2) to compare the differences and/or similarities of attendance factors for two different sports. A comparative study on professional soccer and baseball female fans was undertaken to achieve aforementioned purposes. Using convenient sampling method, data was collected at a professional soccer and baseball matches through survey distribution. Collected data were analyzed using PASW 20 and AMOS 20. The results derived through multiple steps of data analysis displayed that for soccer fans, Process was the only statistically significant factor that affected fans` revisit intention, whereas for baseball, Product, Place, and Physical Evidence were significant factors. In terms of comparative study between the two sports, baseball fans deemed Product, Price, and Place more important than soccer fans.